Why Reading? REDA's New Podcast Explores the Region’s Business Success
2nd September 2026
Reading’s Economy & Destination Agency (REDA) has officially launched the Invest in Reading UK Podcast, a bite-sized audio series designed to unpack the data, talent and success stories driving our regional business landscape. Created specifically for C-suite executives, location strategists and expanding businesses, each 5-to-10-minute episode delivers high-impact insights into what makes Reading the ultimate destination for business growth.
The first two episodes of a short six-episode run are currently live:
- Episode 1: The Economic Development Framework –Mark Pearson, REDA’s Head of Economic Development, breaks down Reading’s newly released economic development strategy and what it means for future investment.
- Episode 2: Local Success in Focus – An inside look at local entrepreneurship featuring local business owner Claire Anderton-Bell, Nood Store and Spill Bar in Caversham, exploring what it takes to develop and scale an independent business in the region.
How to Listen
Listen on your preferred podcast platform or stream the latest episodes here.


