REDA (Reading's Economy & Destination Aegency) is the economic development and place marketing company for Reading. With the support of our key partners and board of directors, the REDA team provides leadership, collaboration and delivery for three key areas:
- Marketing Reading and showcasing the very best of what the region has to offer to our business and leisure visitors.
- Attracting investment by relocating businesses, investors and developers, and linking them into our local business supply chain network.
- Supporting local businesses through training our workforce in key skills, running start-up business courses and the Reading Business Network. REDA is also the managing body of Reading's two Business Improvement Districts (providing added-value services to Reading town centre businesses) and offers promotional space for businesses looking to drive brand awareness in the town centre.
Find out more below, or get in touch for more information on what we do how to get involved.
Reading Town Hall
Elizabeth Line
Girls at Oracle Riverside
Eat Reading
Rebel Business School
Business Meeting
