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Broad Street is welcoming some very special festive visitors each weekend in December during the run-up to Christmas, bringing a little extra magic to Reading.

Ready for a little winter magic? The regal Snow Queen and her Huggable Snowman sidekick are coming to town, inspired by a much-loved animated film. Join them from 12–12:45 pm and 1:15–2 pm to meet these frosty favourites, pose for photos and enjoy a sprinkle of snowy fun in the run-up to Christmas.

And there's one more special visit to look forward to! Santa and his trusty Elf will be stopping by the following day, spreading festive cheer just days before Christmas.

While you're here, why not explore Reading's Christmas Market, browse the shops for gifts and take a break at one of the town centre's many cafes or restaurants?

Don't forget to tag Visit Reading in your pictures at @visitrdg!