Annual Report 2022-23

Post Covid, REDA’s focus has been on supporting and assisting the resilient businesses of Reading through financial aid, skills support, and spearheadeding efforts to revive our beloved high street. In 2022, amidst this return to "business as usual", we celebrated our 15th year, undergoing a rebranding from Reading UK to  REDA: Reading's Economy and Destination Agency. This transformation allows us to convey a clearer message about our work and highlight the broader positive impact we have on vibrant Reading.
REDA's 2022-23 Annual Report showcases the diverse range of activities we have undertaken throughout the year. From facilitating economic recovery and encouraging skills training to conducting brand reviews, enhancing our website, and boosting visitor tourism, we have been dedicated to driving positive change. The BID, managed through REDA, has gone above and beyond, offering added value services and launching new initiatives to support local businesses and foster member engagement. The REDA Board has overseen REDA’s expanding areas of interest as we set our sights on a promising future. Together, we remain committed to advancing Reading's economy and thriving as a dynamic force in the years ahead.

Read the 2022/23 report online

Download the 2022-23 Annual Report